Inspiration and innovation across 1,500 sqm.

Client

Häfele

Project Title

Trade fair stand Interzum 2017

Topics

Trade fairs / Showrooms

Interior design / Scenography

Digital

Moving Image

Year

2017

A 1,500 sqm trade fair stand, multimedia productions, and an impressive stand experience – these are the words that best describe the trade fair presence we conceived and realized for our Client Häfele at Interzum 2017.

Under the motto THINKING FURTHER, furniture technology was given a new and spectacular staging in a variety of facets at the trade fair stand. The focus was also on solutions for smart and digital networking for furniture and spaces, addressing the megatrends of “micro living” and “smart home.” This allowed Häfele to live up to its own aspirations and provide the industry with inspiration for the future.

A spectacular multimedia production.

The eight-minute multimedia production “Smart furniture meets smart home” attracted particularly great attention. Using a kitchen and a bedroom as examples, it demonstrated how light, sound, and furniture functionality can already be conveniently controlled today via an app on a smartphone.

Sonja.

She is the point of contact for enquiries, applications...in fact, for everything.

Close

Close

Show

Close

Bruce-Letter

Sign up for our newsletter here and stay up to date with the latest news on our projects.

Newsletter (EN)