The story of Dieffenbacher is one of transformation and continuity alike. Five generations of Dieffenbacher have shaped a workshop for manufacturing wine and fruit presses in Eppingen into a globally operating manufacturer of machinery and plant engineering. “150 years of transformation on solid ground.” thus became the leitmotif of the entire anniversary year. This also formed the common thread running through the whole anniversary weekend, featuring an event for VIP clients and a large employee celebration. From digital transformation to the transformation of apples into freshly pressed juice. From brain food to soul food to food truck. Corporate culture and company history condensed into one spectacular weekend.